Trend forecasting is a design discipline that uses a combination of intuition and reason. Part social studies, part synthesis of the arts, literature, history & commerce. One needs to be fearless in trusting one’s intuition before decrypting the cultural shifts around us. Creating a framework on how to see & link the subtle changes and relationships across industries & sectors. We don’t invent a trend but study it and predict its longevity through holistic approach. We help our clients to connect the dots & plan creatively and strategically while simultaneously unlock our imagination together.